You know how to teach.Nobody taught you the business bit.
That's where The Fitness Instructor Business Studio comes in.
Foundations is six weeks of the fundamentals: who your classes are actually for, what to charge, how people book, and why they come back. No jargon, no theory for the sake of it. Just the things that decide whether your classes pay you or drain you.
Most instructors don't have a teaching problem. They have a business problem.
You can hold a room for an hour. That was never the hard part. The hard part is everything around it, and nobody covers that in a fitness qualification.
Where most people are stuck
Where Foundations gets you
Six weeks, in order. Each one builds on the last.
The order matters: you can't price a class properly until you know who it's for, and you can't fill it until you can say what it is. Every week has its own live Q&A. Submit your questions on that topic beforehand, and I answer them on the call.
You're not doing it on your own
The six weeks give you the material. These are where it gets applied to your classes, your prices and your numbers.
Weekly live Q&A
A live session every week where you can ask about whatever you're stuck on: your pricing, a class that isn't filling, a message you're not sure how to send. Come with questions, leave with answers.
1:1 support & feedback
Personal feedback on what you actually produce: your niche, your prices, your intro offer. Not generic advice. A response to your work, from me.
Not notes. Decisions you've actually made.
By week six these aren't things you're planning to sort out. They're settled, written down, and in use.
A niche client, on paper
Who your classes are for, specific enough that you'd recognise them in the room.
Your prices, decided
Drop-in, blocks, memberships and your intro offer: set deliberately, with the reasoning behind each.
A booking setup
Booking software looked at in depth, so bookings and payments stop living in your phone.
A branding starting point
The beginnings of how your business looks and sounds, ready to build on properly later.
Thirty seconds. Five questions. How charged are you?
Answer honestly, nobody's watching. Each yes lights a bolt, and the meter tells you whether Foundations is your next step.
Foundations is for instructors at the start of the business side.
It's the first step, not the advanced one, which is exactly why it works for people who feel behind.
✅ Foundations is for you if...
- You're teaching classes, or about to start, and the business side feels like guesswork
- You've never properly decided who your classes are for
- You picked your prices by copying someone else, or by hoping
- You want someone to answer your questions as they come up, not just hand you a workbook
- You want the fundamentals sorted in six weeks, without a huge investment
Not quite yet if...
- You've already got a clear niche, deliberate pricing and steady retention. You're past this
- You want your logo, website and funnel built for you. That's Elevate
- You're not teaching yet and aren't planning to start soon
How Foundations works
Three moves. That's the whole plan, and you only have to make the first one.
Join
One payment, $297, and you're in the next group. No experience needed, no tech to set up first.
Show up weekly
Six topics in order, one live Q&A a week, and 1:1 feedback on your actual niche, prices and numbers.
Run classes that pay
Who your classes are for, what they cost, how people book and why they come back: decided, written down and in use.
FIBS Foundations
One payment · Six weeks · Start here
Live coaching & Q&A calls · 8pm UK time (3pm EDT)
Not sure it's the right time? Message me and tell me where you're at. I'll be honest with you.